8 powerful logo using negative space technique

We’ve seen a lot of logos around us, but only some of it manage to make us stop there for a moment and enjoy its brilliance. These are some example of logos using negative space to express the message. Negative space log often has 2 images complementing each other and hence tell what the logo is all about wihout further needing to explain it.

Fitting the “I” between the word “fit”

You can see 2 glass and a house in between

Food Writers

Lockey

You can see the shape of Australia

One of my favourite